Anne Starke

Global Manager of Practice Content, Automotive & Assembly, Hamburg, Germany

Anne Starke works as Global Automotive & Assembly Knowledge Manager in the Hamburg Office of McKinsey & Company. Before becoming knowledge manager in 2014, Anne has worked as engagement manager in the Hamburg and the Düsseldorf Office of McKinsey & Co since 2005. As knowledge manager, Anne is responsible to ensure excellent knowledge creation in the relevant knowledge topics of the automotive and assembly arena. In her career as engagement manager, Anne has worked for clients in the automotive and automotive supply as well as the machinery industry. Project topics focused on organization/process redesign, product development, and purchasing.

Educational Background

Dipl.-Volkswirtin, University of Bonn, Economics; Maitrise de Sciences Economiques, University of Paris (Pantheon-Sorbonne), Economics; Dr.rer. pol., University of Münster, Economic

Publications

Prepared for Takeoff: Assessing Africa's Car Markets

Africa's key automotive markets should see future growth as favorable demographics and rising incomes trigger rising car sales. Learn more about the continent's top vehicle markets, and which can support local production capabilities.

Dialing into Brazil's Automotive Micro-Markets

Armed with McKinsey's CityNav, OEMs in Brazil can more accurately anticipate market shifts, understand the differences across regions and cities, and dig deeper within major urban areas as well. Automakers can now confidently deploy marketing and promotional spending to achieve the highest impact possible, and optimize dealer coverage and product segment offerings with unmatched precision.

Lightweight Materials Extranet Survey

How OEMs will meet future greenhouse gas emissions restrictions is perhaps the hottest topic in the automotive industry today. McKinsey & Company's survey of A&A Extranet users provides a glimpse of how the automotive industry plans to cut kilograms off of future car weights in pursuit of this goal.